Etsy Acquires Adtuitive, Says No Plans for ‘AdWords’ Program
Etsy has acquired Adtuitive, a contextual advertising service that matches retailers’ inventory with content sites. The Adtuitive employees have joined Etsy, and the company will use their skills to improve search and its internal ad system.
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Adwords is really good for promoting a product that you want to sell online. It is very important that you geoatarget your intended audience so as to avoid wasting your advertising funds.